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Richard Scudamore insists the climax to this season's Premier League proves it isn't boring
"Why is it the most watched? The numbers tell you it is the most exciting league in the world."
Keegan said after Sunday's game: "This league is in danger of becoming one of the most boring but great leagues in the world."
But Scudamore thinks that the 2007/08 season has been far from boring.
"It is Kevin, we know Kevin and we love him, he is fantastic," said Scudamore.
"His great quality is that he wears his heart on his sleeve and that is his great strength and that is why we love him.
"But I think he's just gone through the heat of battle, he's just competed very, very well for 60 minutes, he thought he had a chance of winning the game and all of sudden they've lost 2-0 and then a microphone goes under his nose and he says that.
"I don't think it is necessarily boring but it is a challenge for him to get Newcastle from where they are now into the top four and I don't necessarily think that is boring and is one he will attack with vigour and passion."
Scudamore also defended the theory that the title race is too predictable and that the Premier League was just about the top four.
He said: "There are a lot of different tussles that go on in the Premier League depending on whether you're at the top, in the middle or at the bottom that make it interesting.
"In simple terms two of the three promoted clubs normally stay up so it is not necessarily the case that the promoted teams go down.
"You just have to look at statistics which say that while it is hard to get in the Premier League and stay in the Premier League that does not necessarily make it boring."